Explor driving powered by the sun.
How we let customers experience the Lightyear before they could try it.
Imagine having a groundbreaking product but struggling to convey its benefits before customers can experience it firsthand. How do you bridge that gap?
At Incredible Time Machine, we faced this challenge with Lightyear, the world’s first solar-powered car. We developed an interactive experience that not only showcases the thrill of driving a Lightyear but also educates users about the advantages of solar energy over traditional fuels. What did we do?.
How we supported
Interactive Simulator: Experience the future of driving with a virtual road trip of the best routes in Europe to drive on the power of the sun.
Comparison Calculator: See how solar power stacks up against conventional fuels by using different real time data sources like price, weather and traffic to compare performance and range.
Social Content Strategy: Developed engaging social assets to introduce the experiences to the world at a rational (LinkedIn) and emotional level (Instagram).
Calculate what driving on the sun means for your daily commute.
See how solar power stacks up against conventional fuels by using different real time data sources.
Why this matters
Engagement:
Captivates potential customers by offering a virtual hands-on experience. .
Education:
Provides clear, comparative insights that highlight the unique benefits of solar energy.
Are you ready to elevate technology storytelling and create an unforgettable experience for your audience?
Let’s chat about how we can help you bring that to life. Discover how The Incredible Time Machine can drive your success forward.